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Product Recommendations

How to provide product recommendations to customers.

Overview

A supplier can recommend alternative products for any of their products. Store users will then see these recommendations on the relevant product pages.

Recommendations can be created individually on product pages, or imported in bulk using a file.

Up to 3 recommendations can be provided for any one product. Each recommendation will display a reason for being recommended e.g. Environmentally Friendly or Functionally Equivalent. The relative price difference will also be displayed to customers as a percentage.

Example for product recommendation

Create a Recommendation

  1. On the Products page of the platform, find and select the product you wish to create a recommendation for
Selecting a product
  1. Once on the product details page, scroll down to the Recommendations panel to view any existing recommendations
Recommendations panel
  1. Click the + Recommendation button

  2. Search by product identifier and select the product or variant you wish to use as a recommendation. Select the recommendation reason then click the Save button to finish creating the recommendation.

Add recommendations
  1. The recommendation will then appear on the recommendations panel.
Recommendations panel

Edit a Recommendation

  1. On the Products page of the platform, find and select the product you wish to edit a recommendations for.

  2. Within the Recommmendations panel, click the dropdown menu button for the recommendation you wish to edit, then select Edit

Edit existing recommendation
  1. Make the required changes then click Save

Delete a Recommendation

  1. On the Products page of the platform, find and select the product you wish to delete a recommendations for

  2. Within the Recommmendations panel, click the dropdown menu button for the recommendation you wish to delete, then select Delete

Delete existing recommendation

Import Recommendations

  1. On the File Imports page, click Import and then Recommendations CSV file to begin importing
Import recommendations file
  1. Download the CSV template if required and populate it, or complete your own CSV file, see here for more information on the fields
Uploading recommendations file
  1. Once you have your CSV file ready for import, drag & drop or click Click to Browse to select the file. To upload, click Continue on the top-right of the page.

  2. Visit the File Imports page to check on the status of the file import, the import type will be Recommendations CSV

File imports page
  1. Click on the file import row to view details of any errors, download the error file, or download the original file
Imported file details

Import File Fields

When creating recommendations with a file, you will need to provide certain information:

Product recommendation information

Here is a description of each field:

  • type: whether the product you are creating a recommendation for is a product or product_variant
  • identifier: the identifier of the product or variant you are creating a recommendation for
  • recommendation_type: whether the product you are recommending is a product or product_variant
  • recommendation_identifier: the identifier of the product or variant you are recommending
  • recommendation_reason: the reason why you are recommending the product, environmentally_friendly_alternative or functional_alternative
  • command: create for creating recommendations

Product Recommendation Setup Guide

This video shows how to create and manage product recommendations, including setting up alternatives and specifying recommendation reasons.